Friday Owner Retention Brief
Every Friday morning: the owners showing signs of leaving and why, owner emails still waiting, vacancies by days on market, deadlines in the next 14 days, and your top 3 actions.
For independent property managers · about 150–600 doors · AppFolio or Buildium
Keep more doors. Answer every owner the same day.
Doorkeeper drafts a reply to every owner email the same business day, drafts a plain-English update for every owner every month, and sends you a Friday list of the owners most likely to leave. It runs on reports you already have. Nothing goes out unless you send it.
- Read-only reports, no login
- A person checks every item
- Nothing sent on your behalf
Friday Owner Retention BriefSample · made-up data
Larkspur Lane Property Management
5owners at risk
7owner emails waiting
5deadlines in 14 days
19drafts ready
Churn radar
- R. Okafor6 doors · year 13 emails unansweredDraft ready
- Pine & Vale Holdings9 doors · year 12 vacancies, 38 & 26 daysPlan drafted
- Harborline Trust14 doors · 52 moNo update in 47 daysNote drafted
819 Larch Ave deposit statement due Mon (RCW 59.18.280)
If Doorkeeper hasn't paid for itself in 90 days, you get every dollar back.
The problem
Owners rarely leave over one big mistake. They leave when they feel ignored.
57%
of rental owners name poor communication as the #1 reason they switch property managers.
Buildium 2026 Rental Owners’ Survey43%
of owners expect a same-day response when they ask something; 42% expect one by the next business day.
Buildium 2026 Rental Owners’ Survey19.5%
average yearly unit churn among NARPM benchmark participants, versus 9.6% for the benchmark group.
NARPM, 2021 dataSources: Buildium, NARPM. More in why owners leave and how to reduce owner churn.
What you get
An owner-relations desk, without hiring one
Same-day owner reply drafts
Every owner email gets a ready-to-send draft the same business day, written from your reports. You read it, edit it, and send it yourself.
Monthly owner update, drafted
A short plain-English update for every owner each month: the statement explained, work done, and lease status.
Deadline Desk
Deposit statements, rent-increase notice windows, renewal offers and vendor insurance expiries, each with the statute citation for you to confirm.
A person checks everything
Every brief and every batch of drafts is checked by a person before it reaches you.
You keep it all
Templates, drafts and instructions are yours to keep if you cancel. Also included: a quarterly Owner Trust Scan, “Owner Promise” copy for your website, and a termination-save kit.
How it works
Async, read-only, and you stay in control
- 1
About 20 minutes of setup, by email
In AppFolio or Buildium, you schedule six standard reports (rent roll, work orders, vacancy, guest cards, lease expirations, move-outs) to email to your private Doorkeeper address each morning. A written guide and a short recorded walkthrough show each click.
- 2
Read-only by design
Doorkeeper never asks for your software login or an API key, and it can’t change anything in your system. It only reads the reports you choose to send.
- 3
Owner emails, drafted
You forward owner emails (a simple forwarding rule) and get back a ready-to-send reply the same business day.
- 4
A person checks every item
Drafts are prepared with AI software, then checked by a person before release.
- 5
Nothing is sent on your behalf
Doorkeeper never emails, texts or calls your owners, tenants or vendors. You send every message yourself.
- 6
Async, no meetings
No calls, no new software to learn. About 25 minutes a week to review and send drafts.
Pricing
One plan. Founding price for the first 5 companies.
Founding · 5 spots
Doorkeeper desk
$397/month
Up to 400 doors · 401–800 doors: $597/month
- Founding price locked for 12 months
- First 2 weeks free, on your real reports
- Friday brief, same-day reply drafts, monthly owner updates, Deadline Desk
- 5 founding spots. Each client gets about 1.5 hours a week of personal review, so when the 5 spots are full, new requests go on a waitlist.
For scale: at NARPM’s 2021 average revenue of $222 per door per month, keeping two doors for a year is $5,328 in fees, more than a year of Doorkeeper ($4,764). That’s an illustration from averages, not a promise.
90
The guarantee
If Doorkeeper hasn't paid for itself in 90 days, you get every dollar back.
How to claim:
- 1
Reply to any Doorkeeper email by day 97 of your paid plan and ask for a refund.
- 2
You decide whether it paid for itself. No forms, no questions you have to answer.
- 3
Every dollar you paid for the plan is refunded within 10 business days (at the founding price, at most $1,191, which is 3 × $397).
What Doorkeeper doesn’t do
It doesn’t send messages, touch trust accounting, move money, screen tenants, talk to applicants, or give legal advice. Statute dates come with citations for you to confirm.
Want a free Owner Trust Scan of your company?
Email john@getdoorkeeper.com with the word SCAN and your company's website. You get one page built only from public information, within 1 business day. No call, no login.
Frequently asked questions
What is Doorkeeper?
Doorkeeper is an owner retention desk for independent property management companies with roughly 150–600 doors on AppFolio or Buildium. It drafts same-day replies to owner emails, drafts a plain-English monthly update for every owner, and sends you a Friday brief of the owners most likely to leave, with the deadlines coming up in the next 14 days.
Does Doorkeeper need our AppFolio or Buildium login?
No. You schedule six standard reports in your own software to email to a private Doorkeeper address. That is read-only by design: Doorkeeper never logs in to your system and can't change anything in it.
Does Doorkeeper send anything to our owners or tenants?
No. Every reply and update is a draft that you read, edit if you like, and send yourself. Doorkeeper never emails, texts, or calls your owners, tenants, or vendors.
Who checks the work?
A person checks every item in every brief and every batch of drafts before you see it. Doorkeeper uses AI software to prepare drafts; the human check is part of the service, not an extra.
How much does it cost?
Founding price: $397 a month for up to 400 doors ($597 for 401–800 doors), locked for 12 months. The first 2 weeks are free. There are 5 founding spots.
What is the guarantee?
If Doorkeeper hasn't paid for itself in 90 days, you get every dollar back. To claim it, reply to any Doorkeeper email by day 97 of your paid plan and ask for a refund. You decide whether it paid for itself, and every dollar you paid for the plan is refunded within 10 business days.
Can we talk on the phone?
Doorkeeper works entirely by email, so there are no sales calls and no phone number. Email john@getdoorkeeper.com with any question and John will reply in writing.
What is the free Owner Trust Scan?
A one-page review of your company built only from public information: your public listings page, what your website promises owners, and your state's deposit and rent-notice deadlines with citations, plus three suggested fixes. It is built only if you ask, by emailing SCAN.
— John, Doorkeeper